Is Cafe2U a Good Fit For Veterans?

Cafe2U’s Alan Bidle, a veteran, at training

Owning a Cafe2U coffee van franchise can be both rewarding and profitable for veterans, many of whom have thrived within the Cafe2U family.

Cafe2U founder Andy Simpkin is a veteran of the British Army. Director of International Franchise Development Alan Biddle is a veteran of the Australian Army. Many of the franchisees in Australia have military backgrounds, too.

“People who know how to follow a system make for happy and successful franchisees,” Biddle said. “Veterans are great at executing a strategy, which is what franchising is all about. Cafe2U works hard to develop systems and intelligence that help our people succeed, and we are never more than a phone call away. Knowing that you are part of a team can make all the difference in how well your van performs.”

Cafe2U participates in the International Franchise Association’s VetFran program, which helps veterans secure the money they need to start a franchise. As part of the program, Cafe2U offers veterans a 25 percent discount on the $25,000 franchise fee.


Cafe2U also gives veterans a chance to meet and do business with communities whose members are almost always eager to support them. Steve McCarthy, who owns a Cafe2U van in Tamworth, New South Wales, Australia, is a navy veteran who worked for a military supplier before he bought a Cafe2U franchise.

“I’m just about finished before my children get home from school. It leaves me with the afternoon to spend with my family,” he said. “It’s a much better lifestyle than I had before.”

A mobile Cafe2U espresso van

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